diff --git a/app/controllers/api/submitter_email_clicks_controller.rb b/app/controllers/api/submitter_email_clicks_controller.rb
new file mode 100644
index 00000000..a9d09a28
--- /dev/null
+++ b/app/controllers/api/submitter_email_clicks_controller.rb
@@ -0,0 +1,17 @@
+# frozen_string_literal: true
+
+module Api
+  class SubmitterEmailClicksController < ApiBaseController
+    skip_before_action :authenticate_user!
+
+    def create
+      submitter = Submitter.find_by!(slug: params[:submitter_slug])
+
+      if params[:t] == SubmissionEvents.build_tracking_param(submitter, 'click_email')
+        SubmissionEvents.create_with_tracking_data(submitter, 'click_email', request)
+      end
+
+      render json: {}
+    end
+  end
+end
diff --git a/app/controllers/api/submitter_form_views_controller.rb b/app/controllers/api/submitter_form_views_controller.rb
new file mode 100644
index 00000000..ae0d00fd
--- /dev/null
+++ b/app/controllers/api/submitter_form_views_controller.rb
@@ -0,0 +1,15 @@
+# frozen_string_literal: true
+
+module Api
+  class SubmitterFormViewsController < ApiBaseController
+    skip_before_action :authenticate_user!
+
+    def create
+      submitter = Submitter.find_by!(slug: params[:submitter_slug])
+
+      SubmissionEvents.create_with_tracking_data(submitter, 'view_form', request)
+
+      render json: {}
+    end
+  end
+end
diff --git a/app/controllers/submitters_send_email_controller.rb b/app/controllers/submitters_send_email_controller.rb
index 8a714537..3dfc1067 100644
--- a/app/controllers/submitters_send_email_controller.rb
+++ b/app/controllers/submitters_send_email_controller.rb
@@ -8,6 +8,8 @@ class SubmittersSendEmailController < ApplicationController
 
     SubmitterMailer.invitation_email(submitter).deliver_later!
 
+    SubmissionEvent.create!(submitter:, event_type: 'send_email')
+
     submitter.sent_at ||= Time.current
     submitter.save!
 
diff --git a/app/javascript/submission_form/form.vue b/app/javascript/submission_form/form.vue
index 87f64b9e..19d885b9 100644
--- a/app/javascript/submission_form/form.vue
+++ b/app/javascript/submission_form/form.vue
@@ -493,10 +493,44 @@ export default {
 
     this.$nextTick(() => {
       this.recalculateButtonDisabledKey = Math.random()
+
+      this.maybeTrackEmailClick()
+      this.trackViewForm()
     })
   },
   methods: {
     t,
+    maybeTrackEmailClick () {
+      const queryParams = new URLSearchParams(window.location.search)
+
+      if (queryParams.has('t')) {
+        fetch(this.baseUrl + '/api/submitter_email_clicks', {
+          method: 'POST',
+          headers: {
+            'Content-Type': 'application/json'
+          },
+          body: JSON.stringify({
+            t: queryParams.get('t'),
+            submitter_slug: this.submitterSlug
+          })
+        })
+
+        queryParams.delete('t')
+        const newUrl = [window.location.pathname, queryParams.toString()].filter(Boolean).join('?')
+        window.history.replaceState({}, document.title, newUrl)
+      }
+    },
+    trackViewForm () {
+      fetch(this.baseUrl + '/api/submitter_form_views', {
+        method: 'POST',
+        headers: {
+          'Content-Type': 'application/json'
+        },
+        body: JSON.stringify({
+          submitter_slug: this.submitterSlug
+        })
+      })
+    },
     goToStep (step, scrollToArea = false, clickUpload = false) {
       this.currentStep = this.stepFields.indexOf(step)
 
diff --git a/app/jobs/send_submitter_invitation_email_job.rb b/app/jobs/send_submitter_invitation_email_job.rb
index 2bc4fddb..d53863fa 100644
--- a/app/jobs/send_submitter_invitation_email_job.rb
+++ b/app/jobs/send_submitter_invitation_email_job.rb
@@ -4,6 +4,8 @@ class SendSubmitterInvitationEmailJob < ApplicationJob
   def perform(submitter)
     SubmitterMailer.invitation_email(submitter).deliver_now!
 
+    SubmissionEvent.create!(submitter:, event_type: 'send_email')
+
     submitter.sent_at ||= Time.current
     submitter.save
   end
diff --git a/app/models/submission.rb b/app/models/submission.rb
index 1283c7b5..830a1343 100644
--- a/app/models/submission.rb
+++ b/app/models/submission.rb
@@ -32,6 +32,7 @@ class Submission < ApplicationRecord
   belongs_to :created_by_user, class_name: 'User', optional: true
 
   has_many :submitters, dependent: :destroy
+  has_many :submission_events, dependent: :destroy
 
   serialize :template_fields, JSON
   serialize :template_schema, JSON
diff --git a/app/models/submission_event.rb b/app/models/submission_event.rb
new file mode 100644
index 00000000..3756b382
--- /dev/null
+++ b/app/models/submission_event.rb
@@ -0,0 +1,53 @@
+# frozen_string_literal: true
+
+# == Schema Information
+#
+# Table name: submission_events
+#
+#  id              :bigint           not null, primary key
+#  data            :text             not null
+#  event_timestamp :datetime         not null
+#  event_type      :string           not null
+#  created_at      :datetime         not null
+#  updated_at      :datetime         not null
+#  submission_id   :bigint           not null
+#  submitter_id    :bigint
+#
+# Indexes
+#
+#  index_submission_events_on_submission_id  (submission_id)
+#  index_submission_events_on_submitter_id   (submitter_id)
+#
+# Foreign Keys
+#
+#  fk_rails_...  (submission_id => submissions.id)
+#  fk_rails_...  (submitter_id => submitters.id)
+#
+class SubmissionEvent < ApplicationRecord
+  belongs_to :submission
+  belongs_to :submitter, optional: true
+
+  attribute :data, :string, default: -> { {} }
+  attribute :event_timestamp, :datetime, default: -> { Time.current }
+
+  serialize :data, JSON
+
+  before_validation :set_submission_id, on: :create
+
+  enum :event_type, {
+    send_email: 'send_email',
+    send_sms: 'send_sms',
+    open_email: 'open_email',
+    click_email: 'click_email',
+    click_sms: 'click_sms',
+    start_form: 'start_form',
+    view_form: 'view_form',
+    complete_form: 'complete_form'
+  }, scope: false
+
+  private
+
+  def set_submission_id
+    self.submission_id = submitter&.submission_id
+  end
+end
diff --git a/app/models/submitter.rb b/app/models/submitter.rb
index e5a43573..f95eea33 100644
--- a/app/models/submitter.rb
+++ b/app/models/submitter.rb
@@ -44,6 +44,7 @@ class Submitter < ApplicationRecord
   has_many_attached :attachments
 
   has_many :document_generation_events, dependent: :destroy
+  has_many :submission_events, dependent: :destroy
 
   def status
     if completed_at?
diff --git a/app/views/submitter_mailer/invitation_email.html.erb b/app/views/submitter_mailer/invitation_email.html.erb
index 4f1048e0..a9ca8e26 100644
--- a/app/views/submitter_mailer/invitation_email.html.erb
+++ b/app/views/submitter_mailer/invitation_email.html.erb
@@ -3,7 +3,7 @@
 <% else %>
   <p>Hi there,</p>
   <%= simple_format(@message) %>
-  <p><%= link_to 'Submit Form', submit_form_url(slug: @submitter.slug) %></p>
+  <p><%= link_to 'Submit Form', submit_form_url(slug: @submitter.slug, t: SubmissionEvents.build_tracking_param(@submitter, 'click_email')) %></p>
   <p>Please contact us by replying to this email if you didn't request this.</p>
   <p>
     Thanks,<br><%= @current_account.name %>
diff --git a/config/routes.rb b/config/routes.rb
index 688a5464..d49f50fe 100644
--- a/config/routes.rb
+++ b/config/routes.rb
@@ -31,6 +31,8 @@ Rails.application.routes.draw do
 
   namespace :api, defaults: { format: :json } do
     resources :attachments, only: %i[create]
+    resources :submitter_email_clicks, only: %i[create]
+    resources :submitter_form_views, only: %i[create]
     resources :submissions, only: %i[create]
     resources :templates, only: %i[update show index] do
       resources :submissions, only: %i[create]
diff --git a/db/migrate/20230910084410_create_submission_events.rb b/db/migrate/20230910084410_create_submission_events.rb
new file mode 100644
index 00000000..4423139a
--- /dev/null
+++ b/db/migrate/20230910084410_create_submission_events.rb
@@ -0,0 +1,15 @@
+# frozen_string_literal: true
+
+class CreateSubmissionEvents < ActiveRecord::Migration[7.0]
+  def change
+    create_table :submission_events do |t|
+      t.references :submission, null: false, foreign_key: true, index: true
+      t.references :submitter, null: true, foreign_key: true, index: true
+      t.text :data, null: false
+      t.string :event_type, null: false
+      t.datetime :event_timestamp, null: false
+
+      t.timestamps
+    end
+  end
+end
diff --git a/db/schema.rb b/db/schema.rb
index c16b0b99..0ecb94c8 100644
--- a/db/schema.rb
+++ b/db/schema.rb
@@ -10,7 +10,7 @@
 #
 # It's strongly recommended that you check this file into your version control system.
 
-ActiveRecord::Schema[7.0].define(version: 2023_09_09_213212) do
+ActiveRecord::Schema[7.0].define(version: 2023_09_10_084410) do
   # These are extensions that must be enabled in order to support this database
   enable_extension "plpgsql"
 
@@ -91,6 +91,18 @@ ActiveRecord::Schema[7.0].define(version: 2023_09_09_213212) do
     t.index ["account_id"], name: "index_encrypted_configs_on_account_id"
   end
 
+  create_table "submission_events", force: :cascade do |t|
+    t.bigint "submission_id", null: false
+    t.bigint "submitter_id"
+    t.text "data", null: false
+    t.string "event_type", null: false
+    t.datetime "event_timestamp", null: false
+    t.datetime "created_at", null: false
+    t.datetime "updated_at", null: false
+    t.index ["submission_id"], name: "index_submission_events_on_submission_id"
+    t.index ["submitter_id"], name: "index_submission_events_on_submitter_id"
+  end
+
   create_table "submissions", force: :cascade do |t|
     t.bigint "template_id", null: false
     t.bigint "created_by_user_id"
@@ -178,6 +190,8 @@ ActiveRecord::Schema[7.0].define(version: 2023_09_09_213212) do
   add_foreign_key "active_storage_variant_records", "active_storage_blobs", column: "blob_id"
   add_foreign_key "document_generation_events", "submitters"
   add_foreign_key "encrypted_configs", "accounts"
+  add_foreign_key "submission_events", "submissions"
+  add_foreign_key "submission_events", "submitters"
   add_foreign_key "submissions", "templates"
   add_foreign_key "submissions", "users", column: "created_by_user_id"
   add_foreign_key "submitters", "submissions"
diff --git a/lib/replace_email_variables.rb b/lib/replace_email_variables.rb
index d6f88f64..0a4e6e3b 100644
--- a/lib/replace_email_variables.rb
+++ b/lib/replace_email_variables.rb
@@ -45,7 +45,9 @@ module ReplaceEmailVariables
 
   def build_submitter_link(submitter)
     Rails.application.routes.url_helpers.submit_form_url(
-      slug: submitter.slug, **Docuseal.default_url_options
+      slug: submitter.slug,
+      t: SubmissionEvents.build_tracking_param(submitter, 'click_email'),
+      **Docuseal.default_url_options
     )
   end
 
diff --git a/lib/submission_events.rb b/lib/submission_events.rb
new file mode 100644
index 00000000..a804a5f3
--- /dev/null
+++ b/lib/submission_events.rb
@@ -0,0 +1,22 @@
+# frozen_string_literal: true
+
+module SubmissionEvents
+  TRACKING_PARAM_LENGTH = 6
+
+  module_function
+
+  def build_tracking_param(submitter, event_type = 'click_email')
+    Base64.urlsafe_encode64(
+      [submitter.slug, event_type, Rails.application.secrets.secret_key_base].join(':')
+    ).first(TRACKING_PARAM_LENGTH)
+  end
+
+  def create_with_tracking_data(submitter, event_type, request)
+    SubmissionEvent.create!(submitter:, event_type:, data: {
+      ip: request.remote_ip,
+      ua: request.user_agent,
+      sid: request.session.id.to_s,
+      uid: request.env['warden'].user(:user)&.id
+    }.compact_blank)
+  end
+end
diff --git a/lib/submitters/submit_values.rb b/lib/submitters/submit_values.rb
index 8385d81c..a8e79adb 100644
--- a/lib/submitters/submit_values.rb
+++ b/lib/submitters/submit_values.rb
@@ -7,7 +7,11 @@ module Submitters
     module_function
 
     def call(submitter, params, request)
-      Submissions.update_template_fields!(submitter.submission) if submitter.submission.template_fields.blank?
+      if submitter.submission.template_fields.blank?
+        Submissions.update_template_fields!(submitter.submission)
+
+        SubmissionEvents.create_with_tracking_data(submitter, 'start_form', request)
+      end
 
       update_submitter!(submitter, params, request)
 
@@ -32,6 +36,8 @@ module Submitters
         submitter.completed_at = Time.current
         submitter.ip = request.remote_ip
         submitter.ua = request.user_agent
+
+        SubmissionEvents.create_with_tracking_data(submitter, 'complete_form', request)
       end
 
       submitter.save!