diff --git a/app/controllers/api/submissions_controller.rb b/app/controllers/api/submissions_controller.rb
index 17899d1a..2770e283 100644
--- a/app/controllers/api/submissions_controller.rb
+++ b/app/controllers/api/submissions_controller.rb
@@ -22,7 +22,7 @@ module Api
                                                  audit_trail_attachment: :blob))
 
       render json: {
-        data: submissions.as_json(serialize_params),
+        data: submissions.as_json(Submissions::SerializeForApi::SERIALIZE_PARAMS),
         pagination: {
           count: submissions.size,
           next: submissions.last&.id,
@@ -44,29 +44,7 @@ module Api
         @submission.audit_trail_attachment = Submissions::GenerateAuditTrail.call(@submission)
       end
 
-      serialized_submitters = submitters.map { |submitter| Submitters::SerializeForApi.call(submitter) }
-
-      json = @submission.as_json(
-        serialize_params.deep_merge(
-          include: { submission_events: { only: %i[id submitter_id event_type event_timestamp] } }
-        )
-      )
-
-      if submitters.all?(&:completed_at?)
-        last_submitter = submitters.max_by(&:completed_at)
-
-        json[:documents] = serialized_submitters.find { |e| e['id'] == last_submitter.id }['documents']
-        json[:status] = 'completed'
-        json[:completed_at] = last_submitter.completed_at
-      else
-        json[:documents] = []
-        json[:status] = 'pending'
-        json[:completed_at] = nil
-      end
-
-      json[:submitters] = serialized_submitters
-
-      render json:
+      render json: Submissions::SerializeForApi.call(@submission, submitters)
     end
 
     def create
@@ -85,6 +63,10 @@ module Api
 
       submissions = create_submissions(@template, params)
 
+      submissions.each do |submission|
+        SendSubmissionCreatedWebhookRequestJob.perform_later(submission)
+      end
+
       Submissions.send_signature_requests(submissions)
 
       submissions.each do |submission|
@@ -153,22 +135,6 @@ module Api
       end
     end
 
-    def serialize_params
-      {
-        only: %i[id source submitters_order created_at updated_at archived_at],
-        methods: %i[audit_log_url],
-        include: {
-          submitters: { only: %i[id slug uuid name email phone
-                                 completed_at opened_at sent_at
-                                 created_at updated_at external_id metadata],
-                        methods: %i[status application_key] },
-          template: { only: %i[id name external_id created_at updated_at],
-                      methods: %i[folder_name] },
-          created_by_user: { only: %i[id email first_name last_name] }
-        }
-      }
-    end
-
     def submissions_params
       permitted_attrs = [
         :send_email, :send_sms, :bcc_completed, :completed_redirect_url, :reply_to, :go_to_last,
diff --git a/app/controllers/start_form_controller.rb b/app/controllers/start_form_controller.rb
index 7a919f88..5cb51e2e 100644
--- a/app/controllers/start_form_controller.rb
+++ b/app/controllers/start_form_controller.rb
@@ -33,7 +33,11 @@ class StartFormController < ApplicationController
 
       assign_submission_attributes(@submitter, @template) if @submitter.new_record?
 
+      is_new_record = @submitter.new_record?
+
       if @submitter.save
+        SendSubmissionCreatedWebhookRequestJob.perform_later(@submitter.submission) if is_new_record
+
         redirect_to submit_form_path(@submitter.slug)
       else
         render :show
diff --git a/app/controllers/submissions_controller.rb b/app/controllers/submissions_controller.rb
index 5257da04..1b88e67f 100644
--- a/app/controllers/submissions_controller.rb
+++ b/app/controllers/submissions_controller.rb
@@ -44,6 +44,10 @@ class SubmissionsController < ApplicationController
                                            params: params.merge('send_completed_email' => true))
       end
 
+    submissions.each do |submission|
+      SendSubmissionCreatedWebhookRequestJob.perform_later(submission)
+    end
+
     Submissions.send_signature_requests(submissions)
 
     redirect_to template_path(@template), notice: 'New recipients have been added'
diff --git a/app/controllers/webhook_preferences_controller.rb b/app/controllers/webhook_preferences_controller.rb
index eadd37dc..15a05be8 100644
--- a/app/controllers/webhook_preferences_controller.rb
+++ b/app/controllers/webhook_preferences_controller.rb
@@ -7,6 +7,7 @@ class WebhookPreferencesController < ApplicationController
     form.completed
     template.created
     template.updated
+    submission.created
     submission.archived
   ].freeze
 
diff --git a/app/jobs/send_submission_created_webhook_request_job.rb b/app/jobs/send_submission_created_webhook_request_job.rb
new file mode 100644
index 00000000..5909021a
--- /dev/null
+++ b/app/jobs/send_submission_created_webhook_request_job.rb
@@ -0,0 +1,40 @@
+# frozen_string_literal: true
+
+class SendSubmissionCreatedWebhookRequestJob < ApplicationJob
+  USER_AGENT = 'DocuSeal.co Webhook'
+
+  MAX_ATTEMPTS = 10
+
+  def perform(submission, params = {})
+    attempt = params[:attempt].to_i
+    url = Accounts.load_webhook_url(submission.account)
+
+    return if url.blank?
+
+    preferences = Accounts.load_webhook_preferences(submission.account)
+
+    return if preferences['submission.created'].blank?
+
+    resp = begin
+      Faraday.post(url,
+                   {
+                     event_type: 'submission.created',
+                     timestamp: Time.current,
+                     data: Submissions::SerializeForApi.call(submission)
+                   }.to_json,
+                   'Content-Type' => 'application/json',
+                   'User-Agent' => USER_AGENT)
+    rescue Faraday::Error
+      nil
+    end
+
+    if (resp.nil? || resp.status.to_i >= 400) && attempt <= MAX_ATTEMPTS &&
+       (!Docuseal.multitenant? || submission.account.account_configs.exists?(key: :plan))
+      SendSubmissionCreatedWebhookRequestJob.set(wait: (2**attempt).minutes)
+                                            .perform_later(submission, {
+                                                             attempt: attempt + 1,
+                                                             last_status: resp&.status.to_i
+                                                           })
+    end
+  end
+end
diff --git a/app/views/webhook_settings/show.html.erb b/app/views/webhook_settings/show.html.erb
index 4a5a9f4c..c9b1e3c1 100644
--- a/app/views/webhook_settings/show.html.erb
+++ b/app/views/webhook_settings/show.html.erb
@@ -15,22 +15,24 @@
           </div>
         <% end %>
         <% preference = current_account.account_configs.find_by(key: AccountConfig::WEBHOOK_PREFERENCES_KEY)&.value || {} %>
-        <div class="grid grid-cols-2 md:grid-cols-3 lg:grid-cols-5 mt-2 gap-y-2">
-          <% WebhookPreferencesController::EVENTS.each do |event| %>
-            <%= form_for '', url: webhook_preferences_path, method: :post do |f| %>
-              <%= f.hidden_field :event, value: event %>
-              <% uuid = SecureRandom.uuid %>
-              <div class="flex">
-                <label for="<%= uuid %>" class="flex items-center space-x-2">
-                  <%= f.check_box :value, class: 'base-checkbox', checked: preference[event] || (!preference.key?(event) && event.starts_with?('form.')), onchange: 'this.form.requestSubmit()', id: uuid %>
-                  <span>
-                    <%= event %>
-                  </span>
-                </label>
-              </div>
+        <% WebhookPreferencesController::EVENTS.group_by { |e| e.include?('form') }.each do |_, events| %>
+          <div class="grid grid-cols-2 md:grid-cols-3 lg:grid-cols-4 mt-2 gap-y-2">
+            <% events.each do |event| %>
+              <%= form_for '', url: webhook_preferences_path, method: :post do |f| %>
+                <%= f.hidden_field :event, value: event %>
+                <% uuid = SecureRandom.uuid %>
+                <div class="flex">
+                  <label for="<%= uuid %>" class="flex items-center space-x-2">
+                    <%= f.check_box :value, class: 'base-checkbox', checked: preference[event] || (!preference.key?(event) && event.starts_with?('form.')), onchange: 'this.form.requestSubmit()', id: uuid %>
+                    <span>
+                      <%= event %>
+                    </span>
+                  </label>
+                </div>
+              <% end %>
             <% end %>
-          <% end %>
-        </div>
+          </div>
+        <% end %>
       </div>
     </div>
     <% submitter = current_account.submitters.where.not(completed_at: nil).order(:id).last %>
diff --git a/lib/submissions/serialize_for_api.rb b/lib/submissions/serialize_for_api.rb
new file mode 100644
index 00000000..a2b1b4b1
--- /dev/null
+++ b/lib/submissions/serialize_for_api.rb
@@ -0,0 +1,49 @@
+# frozen_string_literal: true
+
+module Submissions
+  module SerializeForApi
+    SERIALIZE_PARAMS = {
+      only: %i[id source submitters_order created_at updated_at archived_at],
+      methods: %i[audit_log_url],
+      include: {
+        submitters: { only: %i[id slug uuid name email phone
+                               completed_at opened_at sent_at
+                               created_at updated_at external_id metadata],
+                      methods: %i[status application_key] },
+        template: { only: %i[id name external_id created_at updated_at],
+                    methods: %i[folder_name] },
+        created_by_user: { only: %i[id email first_name last_name] }
+      }
+    }.freeze
+
+    module_function
+
+    def call(submission, submitters = nil)
+      submitters ||= submission.submitters.preload(documents_attachments: :blob, attachments_attachments: :blob)
+
+      serialized_submitters = submitters.map { |submitter| Submitters::SerializeForApi.call(submitter) }
+
+      json = submission.as_json(
+        SERIALIZE_PARAMS.deep_merge(
+          include: { submission_events: { only: %i[id submitter_id event_type event_timestamp] } }
+        )
+      )
+
+      if submitters.all?(&:completed_at?)
+        last_submitter = submitters.max_by(&:completed_at)
+
+        json[:documents] = serialized_submitters.find { |e| e['id'] == last_submitter.id }['documents']
+        json[:status] = 'completed'
+        json[:completed_at] = last_submitter.completed_at
+      else
+        json[:documents] = []
+        json[:status] = 'pending'
+        json[:completed_at] = nil
+      end
+
+      json[:submitters] = serialized_submitters
+
+      json
+    end
+  end
+end